doki doki: noun, the sound of a beating heart when excited or joyful in Japanese
An authentic Japanese bakery and dessert cafe that allows for a taste of Japan in the heart of Salt Lake City, Utah that offers handmade Japanese crepes, rolled ice cream, cream teas, coffee, and other kinds of sweet treats.
This rebrand focuses on emulating the creativeness and authenticity of Doki Doki desserts in the logo, packaging, menus, products, and experience. To emulate the values and goals of Japanese culture mixed with a unique style and aesthetic.